Dr. Kristin Hanusch-Linser

Executive Advisor for Communication & Transformation

Dr. Kristin Hanusch-Linser is Executive Advisor for Communication and Transformation. Her special focus on “Transformation by brand” has developed from her many years of operational experience as a media and communications manager.

At ÖBB, she was responsible for the image turnaround as Head of Communication & Marketing. Most recently, she strategically developed and built the Open Innovation Lab and Service Design Center there.  In 2012, she was voted “Marketer of the Year” by the International Advertising Association (IAA) and, together with her team, has received numerous national and international awards. The brand value of ÖBB has been doubled since 2010.Hanusch-Linser is active in relevant industry and trade associations at the board level (IAA-International Advertising Society, Eurobrand, Service Design Network Austrian Chapter). She is a lecturer at the WU-Executive Academy and scientific advisor to the University of Information and Media Law at the Faculty of Law Vienna.