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10. BRAND [LIFE] AWARD & SPECIAL : EU BRAND TALK 10 years of BRAND [LIFE] AWARD and the first EU BRAND TALK on "Strong brands need the country"make November 21 the day of high-profile guests.   We talk to experts from politics and business about strengthening the brand …

``Innovation Needs Branding - Branding Needs Innovation`` was the motto for the participants of the Brand Global Summit 2018 The Brand Global Summit on April 19th, 2018 was dedicated to branding and innovation and offered "the opportunity to exchange experiences …

European Golf Brand Study II – Destinations The  European Brand Institute   and  Perfect Eagle  present the most valuable golf destination brands for the first time in Part 2 of the European Golf Brand Study !   Which destinations in Europe and internationally could convince you find out …

** CONTEST ** Gerhard Hrebicek will hold a lecture on “Valuable value brand” at the Franchise Fair on 09.11.2018 15:30 – 16:00 .   Win 5×2 tickets to the 2018 Franchise Fair Answer the following question: Which of the two franchise brands is exhibiting at …

Brands for Competitivness ISO 20671. ISO standard for brand evaluation. ISO 20671.   In October, Gerhard Hrebicek introduced the Certified Brand Program to Armenian companies at a jointly hosted wokshop by EBI, UNIDO and the Ministry of Economic Development and …

Talking about the value of brands at Turkmenistan Forum Vienna, 5-6 September 2018 On the occasion of this year’s Investment and Partnership Forum “Turkmenistan – Heart of the Great Silk Road” on  September 5th, Gerhard Hrebicek held a speech referring to the value …

Qingdao Fragrant Hills Tourism Summit 2018; September 2018 Brand Building of Tourism Cities The summit was jointly hosted by WTCF and the Qingdao Municipal People’s Government. About 400 representatives from 59 countries, 112 tourism cities and more than 200 tourism-related …

The  WOMEN LEADERSHIP FORUM  was established with the aim of promoting women’s leadership in business, science & research, public institutions, and society, as well as networking successful women and influential men in order to strengthen Austria’s innovative and economic power. On 18 …

MEGATREND BRAND, August 2018; EBI in Panama Gerhard Hrebicek, President European Brand Institute, raised awareness in the potential and value brands can have in the Latin American and Caribbean Countries. He was invited by the former Ambassador of Panama in Austria to hold …

Gerhard Hrebicek: New member of the Presidential Council of Austrian Standards Gerhard Hrebicek became a new member of the Presidential Council of Austrian Standards at the General Assembly on 18.06.2018. With more than 50 members, the Presidential Council is an important …