Legal Aspects of Brands
€990.00
COURSE DESCRIPTION
- Aims To identify the legal issues in a variety of business situations in Brand Management. To understand the law-making process of Brands. To be familiar with the legal rules to resolve factual problem situations of Brand Development
Legal issues associated with developing a new brand
Legal issues related to large successful brands.
CERTIFICATION
EBI Certificate
Learning Outcomes
After completing the module, the student should be able to:
- Explain the law-making process and sources of law in the Brand Management system.
- Identify legal issues in a variety of business situations related to Brand development.
- Analyze and apply legal rules to resolve factual problem situations.
- Demonstrate an appreciation of the British, European and international perspectives governing legal aspects of Brand Management.
Course Features
- Lectures 11
- Quizzes 0
- Skill level EBI Certificate
- Language English
- Students 36
- Assessments Yes
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Legal Aspects of Brands